Cotton Candy @ The Amusement Park – We all have been in new business pitches where we were either made it through to round two of an RFP or were asked to introduce our company and brand to a CEO, CMO or company representative that was looking for marketing help on their brand(s). I love those opportunities, because it forces you to think about what...
Read MoreOMG! It’s… “The Eddie Haskell of Advertising!”
Cotton Candy @ The Amusement Park – “That’s a lovely dress you’re wearing, Mrs. Cleaver.” “Your smile lights up the room.” “You hair is so beautiful.” That is called an Eddie Haskell, a character, from the TV sitcom “Leave it to Beaver” played by Ken Osmond. His unctuous politeness to...
Read More“What is the common denominator of Great work?”
Cotton Candy @ The Amusement Park – Great is a word no creative agency wants to hear. Why, cause great is either overused or misused or miss represented by cheap imitators. They use the word to describe their work as if it were a daily vitamin they pop once a day. But for the sake of this blog I am using the word Great anyway. And over the past 40...
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