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The NFL, (Not For Long)

Posted by on Nov 2, 2017 in Uncategorized | 0 comments

As an avid NFL Football Fan ever since I can remember Sunday in our house was all about football. It was a sport that had become a tradition even before the NFL became the number one sports brand in the country. In the 60s it was Hot Dogs, Apple Pie, Chevrolet, and Baseball. Then the NFL and the AFL became one and the Super Bowl changed everything. Since...

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The Inspiration Behind Kachada’s Story

Posted by on Aug 24, 2017 in Uncategorized | 0 comments

During my forty-five years as a young designer to owning my own brand marketing agency, I have worked with and met many very bright and talented people from around the world. Kachada is based on one of those, and his character was developed around this very unusual and brilliant person, that I will call John. I had the pleasure of working with John and...

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The Residual of the Amazing World of Technology

Posted by on Jul 24, 2017 in News, Uncategorized | 0 comments

All of us have those mentors that were unselfish in taking the time to teach us what college could not, in taking the secrets of years of experience that would become the most important ingredient to our achieving success in our careers. Well, mine was a creative department unlike any I have been part of since the beginning of my career. Its leader was the...

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JCPenney, a brand… “Lost in Space”.

Posted by on Oct 11, 2013 in Advertising, Advertising Agency, Brand Building, Client Relationships, Client Respect, Entertainment, Ethics, Fashion, Featured, Leadership, Park Management, Radio, retail, TV, Uncategorized | 0 comments

Cotton Candy @ The Amusement Park – Okay, what does the JCPenney brand stand for? Does anyone know? Does anyone have an idea? Does the CEO or Chairman of JCPenney know? Do any of their past, present or, dare I say, future customers know? Hey, how about all those ex-Chairmen, CEOs, Presidents and CMOs out there who were hired and fired over the past...

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I love Johnny Football…”Because he’s Johnny Advertising”.

Posted by on Sep 5, 2013 in Advertising, Brand Building, Client Relationships, Client Respect, College Football, Entertainment, Ethics, Media, Uncategorized | 0 comments

Cotton Candy @ The Amusement Park – Johnny Football, blow off all your naysayers. They all represent the norm, the traditional elements that say play the game the way we did and fit into our predetermined image of what we want you to be. Show respect to those who you play against and those who played the game before you. Respect the rich tradition of...

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So, when’s the last time a client…”Pulled a Knife on YOU”?

Posted by on Aug 3, 2013 in Advertising, Advertising Agency, Entertainment, Experience, Thrills, Uncategorized, Work | 0 comments

Cotton Candy @ The Amusement Park – It was a very cold winter day, the kind that you tuck our chin into your chest as you walk down the narrow city streets on a bone chilling grey day. There were many a day like that, but this one was about to be tagged as one that would forever become folklore in our tight knit ad community. Our agency had a...

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