The public was outraged by Wall Street’s blatant disregard for the needs and welfare of the common man. This campaign exposed the greed, hypocrisy and immorality that was so rampant before the Great Recession and implored the victims “Joe and Jane Public” to take over the reins of their financial future.

CW: Prentice Howe
AD: Ray Sturdivant
ECD: Don Sedei